Healthcare >> CEO Interviews >> January 10, 2001

Peter Soderberg – Welch Allyn Inc

PETER H. SODERBERG has been President & CEO of Welch Allyn, Inc. since January, 2000. Before that, he was COO of the Medical Products business. Prior to joining Welch Allyn in 1993, Mr. Soderberg concluded a 23-year career with Johnson & Johnson. He joined J&J in 1968 as a Production Planning Manager for the Domestic Operating Company. He later held various positions with J&J's Baby Products Company including Director, Distribution & Planning; Group Product Director; and Director of Marketing. He spent three years in Australia as an International Service Executive running consumer products marketing for J&J Australia PTY Ltd. He then served as President & CEO of Crestek Inc. and as Founder and President of Princeton Entrepreneurial Resources Inc. During his last five years with J&J, Mr. Soderberg served as President of J&J's Health Management unit. Mr. Soderberg serves on the Board of Directors of AdvaMed (the Advanced Medical Technology Association) and on the Foundation Board of HIDA (the Health Industries Distributors Association). He is also the Vice Chairman of the Board of the Syracuse Symphony Orchestra. He graduated Magna Cum Laude from Yale University, class of 1968, with a BS in Engineering and Applied Science. Profile
TWST: Could you give me a little history and a quick overview of the

ownership of Welch Allyn?

Mr. Soderberg: The company was founded in 1915 by William Noah Allyn and

Dr. Welch with the