Healthcare >> CEO Interviews >> February 7, 2001

Peter Burki – Lifecare.com Inc

PETER BURKI, a founder and Chief Executive Officer of LifeCare.comSM, manages the marketing, sales, product development, communications and technology initiatives of the company. As one of the three founders, Mr. Burki played a critical role in constructing an organization that helps employers address strategic issues such as workplace productivity, recruitment, retention, and employee commitment. Before starting LifeCare.com, Mr. Burki was a Vice President of Marketing and Sales for Computerized Marketing Technologies, Inc.; a Vice President and Director of Sales for MCA; and a Product Manager at Seiko Time Corporation ' all in New York City. Burki attended New York University's College of Business and Public Administration, receiving a BS in Marketing and Economics. Profile
TWST: Could you give a brief overview and history of LifeCare.com?

Mr. Burki: We were founded in 1984, and our corporate charter from the

very beginning was to work with organizations and