Technology >> CEO Interviews >> May 8, 2000

Michael Brachu – Primus Knowledge Solutions Inc (pksi)

An experienced strategic manager of high-growth companies, MICHAEL BROCHU joined Primus as its President and Chief Executive Officer in October 1997. He was appointed Chairman of the Board of Directors in February 1999. Prior to joining Primus, Mr. Brochu was President and Chief Operating Officer of Sierra On-Line Inc., one of the world's largest publishers of interactive entertainment, educational, and home productivity software. He also served as Senior Vice President of Sierra On-Line's parent, CUC International Inc. During his tenure at Sierra On- Line, Mr. Brochu spearheaded efforts that increased sales over 300% in two years and led negotiations for the sale of Sierra to CUC International for $1.1 billion. Before he joined Sierra On-Line, he was Chief Financial Officer and Chief Operating Officer at Burlington Environmental, Inc., a company he transitioned from a $27 million regional environmental firm into a $135 million, national full-service company. Mr. Brochu is a graduate of the University of Texas at El Paso with dual degrees in Accounting and Finance. He completed the MIT Executive Financial Management Program in 1987 and graduated from the Stanford Executive Advanced Financial Management Program in 1988. He is also a Certified Public Accountant. Profile
TWST: Could you begin by giving us an overview of Primus Knowledge

Solutions, Inc.? Then describe the business and company today.

Mr. Brochu: Primus, in its current state, really got its start