Consumer >> CEO Interviews >> July 23, 2001

Charles Herington – America Online Latin America Inc (aola)

CHARLES HERINGTON is President and Chief Executive officer of America Online Latin America. He was the first employee hired and was tasked with creating a major company from scratch. He then brought a very talented and experienced group of executives and employees to the company. He followed that by leading the effort to establish local ISP services in Mexico, Brazil, Argentina and Puerto Rico. In less than three years, he and his team positioned AOL Latin America as one of the leading ISP's in the region. Mr. Herington has more than 18 years of experience in the consumer products industry, managing large operations and developing consumer marketing strategies for some of the most distinguished companies in the world. Prior to joining AOL Latin America, Mr. Herington was President of Revlon Latin America. Previous to that assignment, Mr. Herington worked at PepsiCo Restaurants International for seven years. He started his professional career with Procter & Gamble. Mr. Herington has a degree in Chemical Engineering and Computer Sciences from the Monterrey Superior Studies Institute in Mexico (Instituto Tecnologico de Estudios Superiores de Monterrey). Profile
TWST: Can we start out with a quick history and an overview of the

company?

Mr. Herington: AOL Latin America today is almost two and a half years

old. Our company was founded in December 1998