Financial Services >> CEO Interviews >> January 14, 2005

WARREN WEST – GREENTREE BROKERAGE SERVICES INC

WARREN WEST serves as President of Greentree Brokerage Services, Inc. Xacute.com (X). Mr. West has led the product development efforts of X and is directly responsible for the concepts behind the electronic trading platform. Prior to the founding of GBSI, Mr. West served as General Partner at GT members of the Philadelphia Stock Exchange (PHLX). GT is a proprietary trading firm acting as market makers on the PHLX. Mr. West is responsible for all risk management and compliance issues. Mr. West has over 26 years of experience in the financial services industry having served as president of Strategic Investors, Inc., Vice President of Spear Leeds and Kellogg, Drexel Burham Lambert, and A. G. Becker. During his career on "Wall Street", Mr. West has managed operations for several major firms including the aforementioned. Mr. West developed and established the ethics course now a membership prerequisite at the American Stock Exchange (AMEX). From 1982 to the present, Mr. West has been active on numerous committees of the PHLX including: marketing, options, foreign currency, rules, seats and quality of markets. Mr. West is considered a pioneer in the industry enjoying many firsts as an African American including: the first member of the PHLX and the first minority owned specialist operation. Mr. West was a speaker at the 1998 and 1999 Options Industry as well as, the 2002 and 2003 National Association of Security Professionals conferences, has been seen on L. A. Business News, featured in Money Magazine, is often quoted on The Street.Com, in Bloomberg News and The Wall Street Letter. Mr. West serves on the board of several civic and private entities. Profile
TWST: Give us a brief overview of your operations.

Mr. West: GreenTree is a boutique registered broker-dealer that offers

tools and services designed to enhance institutional asset