Technology >> CEO Interviews >> December 17, 2001
RUDY PURYEAR is President and CEO of Lante Corporation. Since joining
Lante in June 1999, Mr. Puryear has embarked on a sustained drive to
grow the company and position it for long-term success in the Internet
services marketplace. Mr. Puryear is a recognized expert on the
emergence of the electronic economy and its impact on both traditional
companies and start-up ventures. He has advised clients representing a
broad cross-section of industries worldwide, and he has been a sought-
after speaker with appearances at venues like the World Economic Forum
and the OECD's Electronic Commerce Conference at Ottawa. His insights
have been featured in leading business publications such as The Wall
Street Journal, Forbes, The Financial Times and Fortune. He was named
the world's seventh most influential consultant by respected industry
publication Consulting magazine in June 2000. Prior to joining Lante,
Mr. Puryear was Andersen Consulting's Global Managing Partner for e-
commerce, responsible for the overall development and direction of their
e-commerce strategy. Under his direction, Andersen Consulting's
business in this market grew to be ranked as the largest e-commerce
practice in the world by International Data Corporation in 1999. Before
that, he was Managing Director for Nolan, Norton & Co., an information
technology strategy consulting firm. Profile
TWST: Could we begin with a brief introduction to Lante, along with ashort history of the company and one about you?
Mr. Puryear: I joined Lante about two and a half years ago as