Financial Services >> CEO Interviews >> October 4, 1999
PETER WHITE, 56, is Chief Executive of Reflec Plc. He is a chemistry
graduate and a Member of the Royal Society of Chemists. After graduating
he joined Shell before joining a coatings company specialising in anti-
corrosion coatings. In the mid-1980s Mr White invented Kelvar, the anti-
corrosion coating powder which successfully attracted business because
it is two-thirds the price of its nearest competitor, stainless steel
316, and also has excellent electrical insulation properties. He then
became Managing Director of Plast Chem Ltd which specialised in
cryogenic micro-grinding and anti-corrosion powders. Plast Chem was then
taken over by Reflec Plc. As Reflec was losing money, Mr White took over
as Chief Executive towards the end of 1997 and then spent a year
reorganising the company before successfully raising GBP2.54 million to
restructure and refinance the company. This laid the foundations for the
company's current high profile amongst its investors and market places. Profile
Leicester, and then can you tell us what you see as your business and
company today.
Mr. White: The company itself,
