Consumer >> CEO Interviews >> April 7, 2003

Michael Leven – U.s. Franchise Systems Inc

MICHAEL A. LEVEN is Chief Executive Officer and President of U.S. Franchise Systems, Inc. Mr. Leven has spent his entire 42-year career in the hotel industry. Prior to forming U.S. Franchise Systems, Inc. ' which franchises the Microtel Inns & Suites, Hawthorn Suites and Best Inns & Suites hotel brands ' in 1995, he was President and Chief Operating Officer of Holiday Inn Worldwide. During his five-year tenure, the new Holiday Inn Express brand grew from zero to 330 open hotels, with a backlog of some 500 units. From 1985 to 1990, he was President of Days Inn of America. Mr. Leven also served as President of Americana Hotels. Mr. Leven was appointed to the Tourism Committee of the Georgia Department of Industry, Trade and Tourism in 1998 by the Governor. He was a member of the Board of Governors of the American Red Cross and its Executive Committee, and Chairman of its Biomedical Services Board. He is a Trustee of National Realty Trust, The Marcus Foundation and The Chief Executive Leadership Institute. He has served on the Boards of Starwood Hotels and Lodging. He is presently on the Hersha Hospitality REIT Board. Mr. Leven co-founded the Asian American Hotel Owners Association which now has over 7,000 members, and has lectured at most of the hotel schools in the US. He is a former international President of the Hotel Sales and Marketing Association International and a member of HSMAI's Hall of Fame. He chaired the Millennium Occupancy and Revenue Effort task force, a marketing arm of the American Hotel and Motel Association, the AH&MA Government Affairs Committee, and also serves on the AH&MA's CEO Council. He is also Chair of the United Jewish Communities Marketing and Public Affairs Committee. Mr. Leven holds a Bachelor of Arts from Tufts University and Master of Science from Boston University. Profile
TWST: Would you begin with a short history of U.S. Franchise

Systems?

Mr. Leven: The company was founded October 2, 1995, so we're

about seven and a half years old. We started the company with