Technology >> CEO Interviews >> August 24, 2009
LUIS RIVERA oversees Lyris, Inc.'s rapidly expanding business, which includes
the pioneering Lyris HQ integrated marketing suite and its list manager e-mail
marketing software. Since assuming the CEO role in early 2007, he has driven the
reorganization and re-branding as Lyris, Inc., of the former J.L. Halsey as well
as its acquisition of key product lines in recent years. Mr. Rivera has more
than 15 years of experience in executive management, business development and
international sales. He has managed sales and operations in countries throughout
the world, including Argentina, Australia, Brazil, Germany, Japan and the UK.
Mr. Rivera began his career at engineering company Multiwave and after that was
Vice President of International Sales at CAD software firm IMSI. Before joining
Lyris in 2001, he directed international sales at Turbolinux. Rivera graduated
from Claremont McKenna College with a B.A. in Government History and Economics. Profile
things the company is doing now?
Mr. Rivera: We are a leading provider of digital marketing solutions. The
company
