Consumer >> CEO Interviews >> April 26, 2004
JOHN SCHADLER is Managing Partner of Schadler Kramer Group Advertising
For 15 years, John was responsible for all advertising and marketing
communications for The Mirage, Treasure Island, Golden Nugget, Bellagio
and Beau Rivage Resorts. Before serving as VP of Advertising for Mirage
Resorts, he was VP of Advertising for Bally's Casinos, and worked for
other hospitality companies including Princess Hotels. Okay, so John has
bragging rights. So let's all just let it go. Profile
TWST: John, could we start off with a quick historical overview ofSchadler Kramer?
Mr. Schadler: Schadler Kramer Group Advertising was formed about five
years ago really because I felt that