Consumer >> CEO Interviews >> February 10, 2003
J. DARIUS BIKOFF is President of Energy Brands Inc. Founded in
1996 and based in Whitestone, New York, Energy Brands is the
parent company of glacau smartwater, glacau fruitwater and
glacau vitaminwater, the pioneer in the nutrient-enhanced water
category. Energy Brands continues to create new beverage
categories for modern consumers through innovations in product,
packaging and marketing. Mr. Bikoff began his career as a 'serial
entrepreneur' in the metals industry in 1983 as a packaging
supplier to top beverage companies worldwide. Mr. Bikoff has a
history of innovative breakthroughs, including the creation of
the patented 20-ounce sportsbottle ' which is in a number of
museum collections including the Smithsonian. Mr. Bikoff has a
Bachelor of Arts degree from Colgate University. He was awarded
Brandweek's 'Marketers of the Next Generation' in 2000 and
Crain's 'New York's Top Entrepreneurs' in 2001. Profile
Brands and an overview of the things the company is doing at the
present time?
Mr. Bikoff: Energy Brands is the parent company of
