Consumer >> CEO Interviews >> May 24, 2004

FRANK CONNOLLY JR. – MODEM MEDIA INC (MMPT)

When FRANK CONNOLLY JR. joined Modem Media, Inc., as Chief Financial Officer, in January 2001, he brought with him a uniquely appropriate background. Not only was he a seasoned financial-industry consultant and senior-level manager, but his prior post was as Chief Financial Officer of E-Sync Networks, a leading provider of e-business infrastructure products. He began his career as a Senior Consultant with Andersen Consulting, then moved on to Dun & Bradstreet (D&B), where he managed the company's corporate-wide financial planning, budgeting and operational analysis activities. Later, as Director of Financial Planning with D&B's Donnelley Marketing division, he introduced procedural innovations that significantly improved the unit's earnings and cash flow and implemented Donnelley's leveraged buyout by DM Holdings, Inc. Mr. Connolly was subsequently named Senior Vice President, Finance and CFO for DM Holdings, Inc. He also spent three years as a Managing Director of DigaComm, LLC, a private equity investment firm focusing on the media and information services industries, leading the firm's due diligence on prospective investments as well as maintaining ongoing relationships with institutional funding partners. He holds an MBA in Finance from Cornell University's Johnson Graduate School of Management and a BA in Economics from the State University of New York at Stony Brook. Profile
TWST: Would you start us off with a brief history of Modem Media?

Mr. Connolly: Modem Media was founded in 1987. From the start we have

been focused on developing innovative interactive