Consumer >> CEO Interviews >> April 24, 2000

Edward Atsinger Iii – Salem Communications Corporation (salm)

EDWARD G. ATSINGER III is President & CEO of Salem Communications Corporation, a publicly traded company on the NASDAQ under the symbol SALM. Salem is the largest US radio broadcasting company providing programming targeted at audiences interested in religious and family issues. Currently Salem has 70 radio stations (pending the close of all transactions) broadcasting principally in major markets. Salem Radio Network, with more than 1,300 affiliates, syndicates Michael Medved, Cal Thomas, and others; also syndicates SRN News and three Christian music formats Today's Christian Music (CCM targeting 25-54 demo), The Word in Music (CCM 18-34 target demo), The Word in Praise (praise/worship 30+ demo). Salem Radio Representatives is a national rep. firm with seven offices and 280 client stations. CCM Communications publishes magazines following the Christian music industry. OnePlace.com, an Internet community, offers Christian content and e-commerce directed to individuals and businesses. Mr. Atsinger is on the National Religious Broadcasters Board of Directors and Oaks Christian High School Board of Directors. Mr. Atsinger is married with one son and resides in Camarillo, California. Profile
TWST: Give us a brief overview of Salem Communications Corp.

Mr. Atsinger: Salem Communications Corporation is a pure-play radio

company that specializes in programming that targets the