Consumer >> CEO Interviews >> May 7, 2001

Brian Zientek – The Sirena Apparel Group Inc

BRIAN J. ZIENTEK has served as Chief Executive Officer of The Sirena Apparel Group, Inc., since February 2000. Formerly, Mr. Zientek served as Director of Production for Patagonia. Prior to joining Patagonia, he served for ten years as CEO, President and COO of Beach Patrol, Inc., a Redondo Beach, CA based swimwear manufacturer. Mr. Zientek was recruited by venture capitalists to acquire and operate the company. Mr. Zientek served five years as COO and Executive Vice President of Fitzwright and Sine, a leading manufacturer of consumer, military and safety products in British Columbia, Canada. In 1984, Fitzwright & Sine won the title of Exporter of the Year from the Government of British Columbia. Prior to that, Mr. Zientek gained experience in turn-arounds with the management consulting firm of Gene Barbee and Associates before going into private practice on his own. Mr. Zientek is a member of the American Institute of Industrial Engineers and a graduate of the Fashion Institute of Technology, New York, NY. Profile
TWST: Would you mind providing our readers with a brief overview of

Sirena.

Mr. Zientek: The Sirena Apparel Group is one of this country's largest

designers and manufacturers of swimwear and