Healthcare >> CEO Interviews >> July 17, 2000

Ueli Laupper – Swissray International Inc (srmi.ob)

UELI LAUPPER has been Chief Executive Officer of Swissray America, Inc. since July 1998. Swissray America is a subsidiary of Swissray International.He has established a countrywide distribution network of a direct and indirect sales force and implemented a matrix company structure for Swissray America for business lines and territories. Mr. Laupper reorganized the company and merged Swissray Information Solutions and Swissray Medical Systems into Swissray America, Inc. From September 1997 to June 1998, he was Vice President International Sales & Marketing of Swissray International, Inc. Mr. Laupper entered into a global distribution network with a multinational company for Swissray products. From July 1995 to September 1997, he was Chief Executive Officer of Swissray Medical AG, Hitzkirch, Switzerland, where he increased revenues by 73% within two years. Mr. Laupper was responsible for all sales, marketing and service activities in Europe, the Middle East and Asia. Mr. Laupper entered into an OEM agreement with Philips Medical Systems for approximately $40 million. From January 1993 to July 1995, he was an Export Manager, Swissray Medical AG, Hitzkirch, Switzerland. He established a distribution network in Western Europe, Eastern Europe, the Middle East and Asia for Swissray products. Mr. Laupper implemented fluoroscopy systems into the Swissray product portfolio. He was educated at the Kings College in Bornemouth, Great Britain and Business College, Lucerne, Switzerland. Mr. Laupper speaks German and English. Profile
TWST: Could you give us a little bit of a background summary and

overview on Swissray?

Mr. Laupper: Swissray started out in 1984 out of Switzerland. Swissray

started as a company developing