Consumer >> Analyst Interviews >> October 11, 1999
SYLVAIN MASSOT, rated one of the leading analysts of the European food
and beverages industry, joined Morgan Stanley in 1990. He has been
ranked first by Institutional Investor in 1997 for food and beverages.
He was also voted leading European food analyst in Greenwich Europe and
Euromoney in 1997. From 1987 to 1990 he covered the sector for UBS
Philips and Drew. A French National, he holds an MBA from the Ecoles
des Hautes Etudes Commerciales in Paris and a BA in history from the
Sorbonne. Profile
sector, which companies you look at and how you view it from a macro
economic point of view?
Mr. Massot: First of all, I look
