Consumer >> CEO Interviews >> December 10, 2004

PAUL DEBRACCIO – INTEREVCO

PAUL DEBRACCIO is Chief Executive Officer of Interevco. He brings over 20 years on-line and offline advertising and media experience to Interevco. He developed and placed ad campaigns for AT&T, Miller Beer, Atari, The Gap, Oil of Olay and Dunkin Donuts before entering the magazine business and leading sales teams at Omni, Hachette-Filipacchi, Rolling Stone, and Conde Nast. Mr. DeBraccio spent the mid-1990's building the advertising, marketing, and PR teams at one of the Internet's greatest success stories: GeoCities, which was subsequently sold to Yahoo! for almost $3 billion. As Vice President of Sales, Mr. DeBraccio then built Tripod's sales team, setting the stage for the company's sale to Lycos for $58 million. Prior to founding Interevco, he increased the revenue at Uproar that drove their successful NASDAQ IPO. He holds an MBA from New York University's Stern School of Business and a BA from CUNY's Bernard Baruch College. He is an active member of the New York New Media Association and Internet Oldtimer's List. Mr. DeBraccio is also the founder of the IDB, a social organization for Internet industry pioneers. He has also written for and been featured in many advertising publications such as Adweek, Mediapost in Internet Advertising), Iconocast, Revolution and NY Times. Profile
TWST: If you would, give us that entry point. What is Interevco?

Mr. DeBraccio: Interevco is an online ad sales representation and

consulting company. We represent online websites for --