Technology >> Analyst Interviews >> August 9, 2004
KYLE PRIEST, Vice President, Marketing, is responsible for strategic
brand planning and marketing of EADS TELECOM North America's voice
infrastructure solutions. In addition, Mr. Priest has served as a
consultant on CRM and customer service strategy. He joined EADS TELECOM
North America from Viant, where he served as a lead marketing strategy
consultant. Mr. Priest's marketing and branding experience spans many
vertical sectors including technology, consumer packaged goods,
professional services, telecommunications and retail. He has delivered
marketing strategy and counsel to blue chip companies including SAP,
Pepsi, American Airlines, Nextel, and RadioShack, as well as launched
brands and service offerings for several Fortune 500 and technology
companies. Mr. Priest holds a Bachelor of Science degree in journalism
from Butler University. Profile
TWST: Would you begin with a quick overview of EADS TELECOM NorthAmerica?
Mr. Priest: EADS TELECOM North America is 25 years old. The company has
been the first to invent most telecom