Technology >> CEO Interviews >> September 3, 2003

Bruce Dalziel – Doubleclick Inc (dclk)

BRUCE D. DALZIEL serves as Chief Financial Officer for DoubleClick Inc. Mr. Dalziel's primary responsibility as CFO is to ensure that DoubleClick continues to achieve its financial operational objectives. Before being appointed CFO, Mr. Dalziel served as DoubleClick's Vice President of Finance and Operations for the Technology, Data and Research divisions, where he was responsible for all financial operations in those units. In that role, he built systems tying DoubleClick's financial results to key operational drivers. Mr. Dalziel originally joined DoubleClick in 2000 as Vice President of Financial Planning, Analysis & Investor Relations, where he was charged with planning, budgeting, performance measurement, and management reporting for the firm as a whole, as well as coordinating communications with investors and analysts. Prior to joining DoubleClick, Mr. Dalziel spent 16 years in the financial services industry, primarily at the Prudential Insurance Company of America. At Prudential, he served in a variety of roles, including Chief Financial Officer for International Insurance, Equity Analyst for Southeast Asian Equities, Fixed Income Portfolio Manager, and Head of Institutional Asset Management Sales. Most recently he led strategic planning and analysis for Prudential as a whole. Mr. Dalziel has won numerous awards for his advocacy work for people with disabilities. He has served on the President's Committee for the Employment of People with Disabilities, and is Chairman Emeritus of Our House Inc, a group home and employment services provider. Mr. Dalziel is also Chairman, Emeritus of Aljira, a multi-cultural arts center in Newark, New Jersey. Mr. Dalziel earned his MBA from Columbia University, a BS degree in Industrial and Systems Engineering from the Georgia Institute of Technology, and a BA degree in English Literature from Ursinus College. Mr. Dalziel is also a Chartered Financial Analyst. Profile
TWST: Would you give us a quick overview of DoubleClick's operations?

Mr. Dalziel: The main areas that we focus on are all within the

marketing services umbrella. We are the largest third