Healthcare >> CEO Interviews >> August 25, 2003
JIM LUCE is Chief Operating Officer/Chief Marketing Officer of BioGentec
Incorporated. He is a 22 year sales and marketing executive of two
diverse Fortune 100 corporations. He was EVP-Retail Sales for Bergen
Brunswig Drug Company, a pharmaceutical wholesaler/distributor. Prior to
that, he was RVP-Sales and Marketing for Marriott International. Mr.
Luce brings to BioGentec strong consumer marketing, public relations,
business-to-business sales and organizational development expertise. Profile
Mr. Luce: Generally, what we do is we take late-stage development
products that are not yet on the market, commercialize them and launch
them
