Technology >> CEO Interviews >> January 14, 2002
CRAIG PISARIS-HENDERSON is the Chairman of the Board of Directors, Chief
Executive Officer and President of FindWhat.com, a leading developer and
provider of performance-based marketing services for the Internet. From
June 1999 to March 2001, he also held the position of Chief Technology
Officer. He has had broad exposure to all segments of the Internet. With
his holistic perspective of the online advertising marketplace he has
been at the forefront of new developments in the industry, most recently
changing the rules by setting up a private label service which leverages
FindWhat.com's strategic assets, its search engine technology and back
office operations, to allow the top tier portals to brand their own
keyword advertising service without incurring the time and expense of
setting up and operating it themselves. Prior to FindWhat.com, Mr.
Pisaris-Henderson co-founded and served as Vice President of
FindWhat.com's predecessor, BeFirst Internet Corporation, a pioneering
company in search engine optimization. He also served as Chairman and
Chief Executive Officer of E-Troop.com, an Internet company primarily
focused on business-to-business solutions, including multimedia Internet
content, site architecture and local content distribution services. He
has spoken at several industry events and serves as a resource to the
Internet/tech media. He currently serves on the Board of Directors for
the YMCA of Lee County and serves as a member of the advisory council
for Information Technology and Engineering at Florida Gulf Coast
University. Profile
of FindWhat.com?
Mr. Pisaris-Henderson: FindWhat.com is a leading developer and marketer
of performance-based
