Consumer >> CEO Interviews >> December 25, 2000

Doug Cahn – Reebok International Ltd (rbk)

DOUG CAHN is Vice President, Human Rights Programs, Reebok International, Ltd. As Vice President of Human Rights Programs, Mr. Cahn oversees Reebok's corporate commitment to international human rights, both through the company's business practices and philanthropic endeavors. He joined Reebok in October, 1991. Mr. Cahn leads the team that develops and implements Reebok's workplace code of conduct for factories making Reebok products. Under Mr. Cahn's direction, Reebok has been an early leader in innovative ways to apply codes of conduct to factories owned and operated by third parties, including the development of a child labor free soccer ball factory in Pakistan, human rights training programs, worker communication systems, and audit instruments. He is a member of the Child Labor Advisory Committee of the U.S. Department of the Treasury, the International Advisory Committee for the Robert F. Kennedy Human Rights Award and the Committee on Ethics and Fair Trade of the World Federation of the Sporting Goods Industry. Reebok's commitment to human rights also includes the annual Reebok Human Rights Awards program, which recognizes young individuals for their outstanding work on behalf of human rights and 'Witness,' a program to provide human rights groups with video cameras and other tools of mass communication. From 1983 to 1991, Mr. Cahn was administrative assistant to US Representative Barney Frank (D-MA), directing the legislative team responsible for federal issues. He was also responsible for refugee affairs, immigration and human rights issues. Prior to working with Congressman Frank, Mr. Cahn was a Legislative Assistant to US Representative Robert Drinan (D-MA), where he was responsible for all foreign policy and human rights issues. Mr. Cahn has a Graduate degree from Harvard University's Graduate School of Arts and Sciences in Middle East Studies (1977) and a Bachelor of Arts degree in Anthropology from Colorado College (1975). Profile
TWST: What role should the American corporation play in social


Mr. Cahn: Corporate social responsibility is here to stay and companies

have a variety of ways that they can play