Industry & Services >> CEO Interviews >> April 6, 2004
JERE DOYLE is President and Chief Executive Officer Prospectiv Direct.
Mr. Doyle founded Prospectiv Direct in 2003 and Eversave.com in 1999,
and is responsible for the overall direction of the companies, with a
focus on business development, strategic planning, and managing a world-
class team. Jere is an experienced entrepreneur who has successfully
built and operated several businesses. Before founding Eversave and
Prospectiv Direct, Jere started and managed several direct marketing
companies in Europe. His extensive experience in the direct marketing
industry includes his role as Managing Director for the Global Group of
Companies, where he was responsible for the overall operation of the
company from 1993 to 1998. During that time the company grew sales at
over 25% each year, paid off all its corporate debt, and was sold in
early 1998. Jere received a BS in Marketing and Finance from the Boston
College and an MBA from Harvard Business School. Profile
Direct?
Mr. Doyle: I started Prospectiv Direct about five years ago in May of
1999, and we are an online customer
