Industry & Services >> CEO Interviews >> May 5, 2004

JAMES BEDARD – ABERDEEN GROUP

JAMES BEDARD is President & CEO of Aberdeen Group. As President & CEO, Mr. Bedard is directly responsible for the strategic direction, research point of view, and the day-to-day operations of the organization. Before joining Aberdeen Group, Mr. Bedard, Jim Sims (founder of Cambridge Technology Partners), Michael Treacy (coauthor of The Discipline of Market Leaders and author of Double-Digit Growth: How Great Companies Achieve It - No Matter What) built GEN3 Partners. As president of GEN3 Partners, Mr. Bedard developed an innovative business model that delivered solution-based marketing programs to drive deal flow and "private-label" professional services to software companies below the current internal cost structure of their professional services organizations. Prior to his tenure at GEN3, Mr. Bedard was a partner and COO at Benchmarking Partners, a research-based consultancy that focused on IT-enabled value chain best practices. Over a three-year period, Mr. Bedard developed a $30 million, 140-person consulting practice focused on research-based go-to-market strategies for software companies and ROI from implementing IT-enabled best practices for end-clients. Mr. Bedard spearheaded the development of supply chain collaboration, resulting in the first industrywide, Internet-based B2B standard for collaborative planning, forecasting, and replenishment (CPFR). Previous clients have included Ariba, Capital Group, Cisco Systems, Dupont, Eli Lilly, EMC, GE Information Services, GE Railcar, Glaxo Wellcome, IBM, Internet Manugistics, J.D. Edwards, Nonstop Solutions, Oracle Software, Reebok, Rhodia, SAP, and Sun-Maid Growers. Before joining Benchmarking Partners, Mr. Bedard was managing director of retail and health-care markets for the Uniform Code Council (UCC), an international article-numbering organization that is responsible for the development of global health- care and retail standards. During his tenure at the UCC, Mr. Bedard led the development of the single global standard for health-care product identification. With more than 750,000 member companies worldwide, UCC/EAN is the preeminent global standards organization for automatic ID, product identification, electronic messaging, and data structures. Mr. Bedard received his B.A. in Economics from Bates College and an M.B.A. in Finance from Central Michigan University. Profile
TWST: Can we start off with a history of Aberdeen?

Mr. Bedard: Aberdeen was founded in 1988 as a research and consulting

organization, focused on helping technology decision makers assess