Jim Manzi

JIM MANZI Chief Executive Officer a well-respected authority on using
pattern recognition and optimization models for sales and marketing
applications, is the Chief Executive Officer and Co-Founder of Applied
Predictive Technologies developing and implementing optimization models
for numerous marketing-intensive industries. His models have been used
to identify sales prospects, set prices, select and reward employees,
make product and merchandising decisions, and locate physical sales
outlets. They have been successfully applied throughout North America,
Asia, Europe, Africa, and Australia. Prior to founding APT, Mr. Manzi
was a Vice President at Mercer Management Consulting where he directed
corporate strategy and marketing optimization assignments for more than
10 years across a wide array of retail industries on five continents. He
was previously employed in the Data Networks Division of AT&T
Laboratories where he developed PC-based pattern recognition software.
Mr. Manzi received a BS in Mathematics from the Massachusetts Institute
of Technology (MIT). He was subsequently awarded a Dean’s Fellowship in
statistics to the Wharton School of the University of Pennsylvania as
one of the eight top matriculants to the Wharton doctoral programs.