Ilia Lekach

ILIA LEKACH founded Perfumania, Inc. in 1988 and was the company’s Chief
Executive Officer and Chairman of the Board from its incorporation in
1988 until April 1994. Mr. Lekach returned to the company in 1998 and
was re-appointed the company’s Chief Executive Officer and Chairman of
the Board. His directives have resulted in the company’s continuous
increases in sales and profitability over the past year and a half. Mr.
Lekach’s successes in Internet businesses led to the refocusing of the
company and on February 1, 2000, it was reorganized into E Com Ventures,
Inc. Mr. Lekach is also Chairman of the Board and Chief Executive
Officer of Parlux Fragrances, Inc. (NASDAQ: PARL), a publicly traded
manufacturer of fragrances and related products, as well as Chairman of
taketoauction.com, a membership-based Internet auction portal.