Industry & Services >> CEO Interviews >> August 30, 1999
RAY A. GEDDES is Chairman and CEO of Unique Mobility, Inc. He holds a
Bachelor of Arts, a Master of Business Administration and a Juris
Doctorate from the University of Michigan. Dr. Geddes served as a
Research Assistant to the Michigan Supreme Court from 1956 to 1958. He
was a co-founder and General Manager of a recreational equipment
division of King-Seely-Thermos Company from 1958 to 1960. Dr. Geddes
joined Ford Motor Company in 1961 and served in a variety of financial,
marketing and operating management positions. As Ford's GT and Sports
Car Manager, Dr. Geddes worked closely with Lee Iacocca and had program
responsibility for several product, marketing and track competition
programs, including the Shelby Cobra, Mustang GT350 and the mid-engine
Ford GT LeMans racer. Dr. Geddes was also Executive Vice President of
Ford's Italian product development group, which included the Ghia
Studios, Carrozzeria Vignale and DeTomaso Automobili, manufacturer of
the mid-engine Pantera sports car. In 1973, Dr. Geddes became President
of Gran Turismo, Inc., a supplier of automotive components. He also
served as a product and marketing consultant to Ford Motor Company,
Chrysler Corporation and Officine Alfieri Maserati S.p.A. Dr. Geddes
joined Unique Mobility, Inc. in 1982 as Chairman of the Board of
Directors and currently serves as Chairman and Chief Executive Officer.
Dr. Geddes is also Treasurer and a Director of the Electric Vehicle
Association of the Americas and EVS Production, Inc. He is a member of
the Advisory Board of EV Global Motors Company, an electric vehicle
marketing firm founded by Lee Iacocca, and is a Director of the
International Institute for Electric Transportation, a Washington, D.C.-
based organization, which provides advisory services to countries in
economic transition who wish to establish an electric vehicle industry. Profile
Mobility: the company's history, products, services, customers, those
kinds of things, please.
Dr. Geddes: Unique Mobility
