Consumer >> CEO Interviews >> May 5, 2004
DONOVAN NEALE-MAY is President, Chief Strategist & Creative Officer of
Neale-May. Mr. Neale-May heads one of the largest independent technology
marketing and communications firms in the U.S. with offices in Silicon
Valley and New York. He is also the founder and managing partner of
GlobalFluency, the Independent Network of Influence, which consists of
40 agencies in 27 countries. Collectively, GlobalFluency members have
billings of $50 million and employ 250 professionals servicing scores of
technology clients across the Americas, Europe, Asia-Pacific, Africa and
the Middle East. During his 25 years as a marketing and brand
strategist, Neale-May has consulted with over 200 leading multi-
nationals, new venture starts and emerging growth companies. He has also
headed major advocacy communications and government affairs campaigns
for leading industry associations, technology coalitions, standards
bodies, cable and wireless operators, Internet service providers, and
BIOS and operating system vendors. He currently is the executive
director of the CMO Council, a global affinity network of senior
technology marketing executives from companies with aggregated revenues
of more than $300 billion. An expert on integrated multi-level marketing
for both consumer and business-to-business markets, Neale-May has
designed innovative, award-winning programs for prominent international
brands and companies. Some of his most successful engagements include
formative brand identity and corporate communications campaigns for
companies and organizations like HP, Computer Associates, McAfee.com,
Dell Computer, Fujitsu, E*TRADE, Entrust, Ernst & Young, Borland,
Hyundai, ComputerLand, General Foods, Nestle, CPC Best Foods, Samsonite,
Subaru, Kawasaki, Avis, High Speed Token Ring Alliance, Wireless LAN
Alliance, UniForum, American Electronics Association, Pacific Bell
Mobile Services, TCI/AT&T Broadband, GTE Entertainment, Cox Cable,
Metromedia Fiber Network, Concentric Network, Phoenix Technologies, SCO,
Informix, Oki Semiconductor, Siemens Nixdorf, and many more. A native
South African and former rugby professional in Italy, Neale-May held
senior public relations agency positions in London and New York before
moving to Silicon Valley in 1982. He formed Neale-May & Partners in 1987
after running Ogilvy & Mather's West Coast PR operations in San
Francisco and Los Angeles for five years. He serves on the board of
Travelzoo, Inc., the parent company of Travelzoo.com and Weekends.com. Profile
Neale-May?
Mr. Neale-May: Neale-May was founded in 1987. I used to run Ogilvy &
Mather's West Coast PR operations in
