Starbucks Corporation (SBUX) and eBay (EBAY) Expand Mobile Device Payment Options

March 18, 2013

Starbucks Corporation (SBUX) and eBay (EBAY) are solidifying their positions in the mobile payment space as they roll out mobile device payment options that give consumers more ways to make payments over the Web or via their smartphones, says Marilou M. Long, Founder and Portfolio Manager at Crossvault Capital Management LLC.

eBay has PayPal that they’re rolling out to more retailers, and also physical stores that make it easier to have payments over the Web or your mobile device. Starbucks is doing the same thing with their investment in Square,” Long said.

The migration to mobile, whether it’s information or payments, is a major economic theme that Long is following, and she says that individual companies such as eBay and Starbucks are going to see benefits from their enhanced mobile payment offerings.

“First, we start with the top-down; we look at what are the themes, where is revenue going to be growing over the next several years? Once we identify those trends, we start to look for the individual companies that are going to benefit from those trends, and that’s because the earnings tend to follow what’s becoming a bigger piece of the economy,” Long said.