Consumer >> CEO Interviews >> June 26, 2000

William Mclaughlin – Select Comfort Corporation (scss)

WILLIAM R. MCLAUGHLIN is President and CEO of Select Comfort. Prior to joining Select Comfort Corporation, Mr. McLaughlin was President of Frito-Lay Europe, Middle East and Africa, responsible for integrating and accelerating growth in a portfolio of over $2 billion in sales in 17 countries. After his Turkey operation suffered heavy damage and loss of life in the 1999 earthquake, he organized a worldwide, internal PepsiCo fundraising program to support the recovery of affected PepsiCo families and their communities. Mr. McLaughlin also led Frito-Lay businesses in Mexico and the Caribbean, and led marketing operations in Brazil. Mr. McLaughlin began his career in marketing in 1981 with the Pillsbury Company. He received his MBA from Dartmouth's Amos Tuck School and his undergraduate degree from Dartmouth College. Mr. McLaughlin currently serves as a Director for Orion Safety Products, Minnesota Public Radio and Select Comfort. Profile
TWST: Could we start out with an overview and some history of Select

Comfort, to set the stage for readers?

Mr. McLaughlin: At Select Comfort we design, make, and sell high

quality,