Consumer >> CEO Interviews >> April 14, 2002

Ronald Altbach – Cross Media Marketing Corporation (xmm)

RONALD S. ALTBACH is the Founder, Chairman, Chief Executive Officer and Director of Cross Media Marketing Corporation. Mr. Altbach is an experienced financial and operational executive, having successfully served in senior management capacities in a number of companies in various industries. Prior to founding Cross Media in 1998, Mr. Altbach served as Vice Chairman of Rosecliff, Inc., a prominent New York-based merchant bank. Profile
TWST: Could we start with a brief overview of the history and evolution

of the company?

Mr. Altbach: I formed the company two years ago and with the specific

idea of redefining both the art