Technology >> CEO Interviews >> September 4, 2000

David Moore – 24/7 Media Inc (tfsm)

DAVID J. MOORE is Chairman and Chief Executive Officer of 24/7 Real Media, Inc. Mr. Moore is a respected leader in the online advertising industry and possesses over 20 years' experience in new media property development. He has distinguished himself as a pioneer with an influential voice in this dynamic, nascent industry. Mr. Moore is a graduate of Northern Illinois University. His first professional position after college was in television advertising sales, which led him to Turner Broadcasting in 1979. In 1982, he joined Viacom and helped launch the Cable Health Network, which eventually became Lifetime. Mr. Moore spent nearly 10 years at Lifetime where he developed and ran Medical Television, which was targeted to physicians. He also developed HealthLink Television, a waiting room service for patients, that was later sold to Whittle Communications. In 1993, Mr. Moore launched his first online service for physicians, which he sold to Reuters in 1994. In 1995, Mr. Moore co-founded Petry Interactive, which became 24/7 Media in 1998. Since that time, he has guided the company through a global expansion that now includes 14 offices throughout nine countries, and serves as a Board member on the Internet Advertising Bureau. Profile
TWST: Could you begin by giving us a brief overview of 24/7 Media, Inc.?

Then describe what you see as your business and company today.

Mr. Moore: Our company today is a global leader in