Healthcare >> CEO Interviews >> July 21, 2003
EDWARD F. CALESA co-founded Women First HealthCare, Inc., in November
1996 and has served as a Director since that time. Mr. Calesa has served
as Chairman of the Board of Directors since December 1996. He has served
as Women First's President and Chief Executive Officer from November
1996 to January 1998 and resumed those roles in July 2000. Mr. Calesa
has an extensive background in innovative healthcare marketing. In 1971,
he co-founded and served as Chairman of the Board of Health Learning
Systems, Inc. During his tenure at Health Learning Systems, Mr. Calesa
developed working relationships with many academic medical specialists,
medical organizations and pharmaceutical companies. Several major
marketing successes for pharmaceutical products were the direct result
of Health Learning Systems' educational programs. Mr. Calesa sold Health
Learning Systems in December 1988 to WPP Group, plc. From January 1989
to November 1996, Mr. Calesa served as General Partner of an investment
partnership, Calesa Associates. Mr. Calesa holds an MBA in Marketing
from Fairleigh Dickinson University and a BA in Economics from Columbia
College. Profile
Mr. Calesa: We define ourselves as a specialty pharmaceutical company;
and you might ask yourself what makes the segment
