Consumer >> Analyst Interviews >> September 20, 2000

Retail Industry : Douglas Gordon – Bank Of America Securities Llc

DOUGLAS A. GORDON is a Managing Director and Senior Research Analyst in the Consumer Group at Banc of America Securities LLC covering hard line retailers. He joined Banc of America Securities in 1991 assisting in the coverage of PC software companies and in 1993, became an Associate covering large format retailers. In 1994, Mr. Gordon was promoted to Vice President and initiated an entertainment coverage list. In 1995, he left the firm to join Hollywood Entertainment as a Senior Vice President and was promoted to Senior Accounting and Financial Officer. Mr. Gordon then rejoined Banc of America Securities in May 1998. He received his BS in Business Administration from the University of Wisconsin. Profile
TWST: Doug, first of all, what is your definition of a hard lines


Mr. Gordon: It's a broad term, but to start it is a retailer that sells

non-apparel goods and excludes the