Technology >> CEO Interviews >> February 19, 2004
MARC BORODITSKY is the president, CEO and a co-founder of Passlogix. Mr.
Boroditsky also serves on the company's Board of Directors. He oversees
the company's overall operations, direction and strategy. Over the past
15 years, Mr. Boroditsky has led organizations that have developed
enterprise computing and commercial software products in the financial
services and healthcare markets. Prior to co-founding Passlogix, Mr.
Boroditsky was the president of Numera Inc. where he directed the
development of products dealing with the management of personal
identification numbers, passwords and security codes for related
telecommunications and financial service products. Prior to Numera, Mr.
Boroditsky was a founder, president and CEO of Novus Technologies, Inc.,
a medical informatics company. He directed all stages of product
development, marketing, sales and financing to bring the first-ever FDA
authorized PC-based medical image archive and distribution system to
market. Before founding Novus, Mr. Boroditsky was an Officer and Senior
Strategic Planner with ICA, a $12 billion financial services company.
His initial responsibilities included implementing integrated real time
profit/loss reporting systems across all business units in a highly
heterogeneous computing environment, resulting in responsibility for all
business planning activity. Profile
TWST: Why don't we begin with an overview of Passlogix, the industry andthe competitive landscape?
Mr. Boroditsky: Passlogix is an enterprise software company that is
focused on solving a