Industry & Services >> CEO Interviews >> February 25, 2004
GEOFF RAMSEY is CEO and one of the original three founders of eMarketer,
is the firm's public face and the force behind its drive to be the
world's most comprehensive source of e-business information and
statistics. Mr. Ramsey is frequently quoted by the business and trade
press, including The Wall Street Journal, Forbes, Fortune, USA Today,
CNNfn, Business 2.0, Information Week and others. A popular keynote
speaker at international conferences and events such as Internet World,
@d:tech, Thunderlizard and DCI, Mr. Ramsey also presents to
organizations such as IBM, The Economist, the Direct Marketing
Association and U.S. State Department. An honors marketing graduate from
New York University, Geoffrey spent the first 17 years of his career in
the field of advertising. Working as an account director for New York ad
agencies, including TBWA, NW Ayer & Partners and Ogilvy & Mather, he
honed his strategic marketing and research skills while managing a
diverse range of multinational accounts for the likes of Procter &
Gamble, Kraft General Foods, M&M Mars and the AT&T Corporation. Profile
Mr. Ramsey: We were established in 1996, and we began the business with
a Web site. This was going to be a business portal for
