Technology >> CEO Interviews >> October 4, 2004
DOUGLAS W. (DOUG) MCCORMICK is Chief Executive Officer of iVillage,
Inc., a position he has held since August 2000, at which time he was
elevated from President. Mr. McCormick also serves on the company's
Board of Directors, to which he was appointed in February 1999 and was
elected Chairman in April 2001. In 2001, Mr. McCormick engineered the
successful merger of two public companies, iVillage Inc. and Women.com
Networks, Inc., creating the number one online media company for women.
Today, iVillage is one of the most visited sites on the World Wide Web
in the U.S., providing practical information to an audience of more than
35 million unique visitors each quarter. Mr. McCormick brings to
iVillage a 20-plus year track record of entertainment, broadcast and new
media success. Mr. McCormick served a six-year term as President and CEO
of Lifetime. During his tenure, he and his team established Lifetime as
the number one women's brand in electronic media, growing Lifetime to
the ninth most profitable network (cable and broadcast) in the US. In
addition to coining the branding phrase, 'Television For Women,' he is
credited with raising Lifetime's market value by more than $3 billion in
five years, growing prime time ratings by over 100% and quadrupling
revenues. Prior to Lifetime, Mr. McCormick held executive positions with
The Samuel Goldwyn Company, Cable Health Network, Petry Television and
KCOP-TV, Los Angeles. Mr. McCormick's efforts on behalf of women's and
children's issues have won him many awards, including top honors from
the New York Women's Agenda, Girls, Inc. and the Golden Cable ACE for
Lifetime's efforts in combating breast cancer. He was also cited with
the National Women's Political Caucus' prestigious 'Good Guy Award.' As
a recognized leader in new media and branding, Mr. McCormick serves as a
director on a number of Boards including MarketWatch.com, Inc.
(NASDAQ:MKTW), the Ad Council, the Women's Sports Foundation, the Cancer
Research and Treatment Fund, and he is a former officer of the Cable
Advertising Bureau, Chairman Emeritus of the International Radio and
Television Society Foundation and former Chair of the Child Care Action
Campaign. Mr. McCormick holds a Masters of Business Administration from
Columbia University. Profile
picture of the things you're doing at the present time?
Mr. McCormick: iVillage will be celebrating its 10th year
