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TWST: We'd like to begin, if you will, with a brief historical sketch of
Visual Mining, and a picture of the things you are doing at the present
time? Mr. MacDonald: Visual Mining is almost nine years old. We are in
Rockville, which is just outside the Washington, DC beltway in the heart
of the I-270 tech corridor. Our focus has always been on making data
visualization fast and easy to use. We started in 1996 with simple chart
components and have grown over time to support more of an end-to-end
complete data presentation and reporting solution. Our flagship product
is called the NetCharts Reporting Suite. It includes a server and
designer component. The product installs quickly, can link to just about
any data source, and is used to create professional, dynamic reports.
The results can be deployed either as Web pages or PDF reports. It
integrates in all kinds of different environments: UNIX, WINDOWS, J2EE
application servers, portals, and IIS. In terms of customers, we have
over 2,000 in virtually every industry, every size of business
worldwide, from Asia to North America to the Middle East. Some of our
customers are companies like GE, CIBC, VISA, and Citigroup. We do work
with consultants from IBM, EDS, and PriceWaterhouse. And then a large
share of our business comes from OEM relationships with Oracle, Seibel,
Hyperion, IBM and lots more. TWST: How long did it take you to, as it were, evolve the product? Mr. MacDonald: It's really been a continual process since 1996. We
started out, like I mentioned, just with chart components. And then
about the late 1990s, early 2000, we moved more into a server mode
because a lot of our customers were asking to have connection to backend
data sources, easier integration, and that sort of thing. So it's been
pretty much continuous since then.
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Wall Street Transcript does not endorse any of the comments made by interviewees, and does
not make stock recommendations.
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