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Company Interview Excerpt
Great Wolf Resorts, Inc. - Kimberly Schaefer


Full article published: 11/23/2009


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TWST: Let's start with a history and overview of the company. Please bring us up to speed on Great Wolf.
Ms. Schaefer: On the device side Great Wolf Lodge is North America's largest family of indoor water park resorts. That is really our tag line and something that we've earned over the last 10 years. We are a public company; we went public in December of 2004 under the NASDAQ ticker WOLF, and prior to that we were in the hospitality business, developing and managing a hospitality portfolio. We started in 1999 in the indoor water park business. We actually purchased the first lodge and, since 2001, we now have 12 family-focused resorts. It's really about being a convenient drive-to destination. It's about being a regional player. What we believe is unique about Great Wolf Resorts is that we really work with branded partners; we have proprietary entertainment to make us a very high-quality, easy-to-find family vacation. Understanding who we are as a company and what we're all about has helped us in any environment, but particularly as we talk about 2009.

TWST: So you own and operate 12 properties today?
Ms. Schaefer: We have 12 resorts that are under our license, either under Great Wolf Lodge or Blue Harbor Resort, and nine of those we own.

 

Tickers included in this excerpt: WOLF

 

For more information call (212) 952 7433. The Wall Street Transcript does not endorse any of the comments made by interviewees, and does not make stock recommendations.