Mr. Bertagna: GTXO was founded in 2002. The company went public - stock ticker symbol is GTXO - in March of 2008. We are in the personal location and GPS tracking industry, an emerging, multibillion-dollar market. GTX Corp owns and operates three subsidiaries, which sell and license hardware, software and provide monthly subscription-based services. We have a growing IP portfolio, a global presence, we operate in 84 countries, have strong strategic partners and offer secure connectedness. GTX Corp is the "With You" company.
TWST: Would you elaborate on the applications of your products and discuss the trends you are seeing from customers and their end users? What impact do these trends have on your products?
Mr. Bertagna: The overall demand is growing. I mean, there's greater awareness, as demonstrated by the increase in activity and inquiries we receive daily. The trend is more and more people want this technology. There is no doubt about it. We are in the "Where-is?" business. Where is my child? Where is my father that has Alzheimer's? Where is my pet? Where is my high-value asset? Trend-wise, in terms of demand and awareness, it is growing. The impact of too many James Bond movies out there makes most people believe that this technology should be very inexpensive and basically a grain of sand or salt that you just eat and, aha, you become trackable anywhere in the world. So our biggest challenge really is the learning curve to educate our customers that this is still new technology with limitations, but it eventually will become ubiquitous and maybe in 15-20 years will be like James Bond. Right now it's a little bit more sophisticated, and complicated and more expensive, and it requires, like any new technology, an adoption curve.
Tickers included in this excerpt: GTXO
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