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TWST: Would you give us a brief historical sketch of the company and a picture
of the things you are doing at the present time?
Mr. Madhavan: Magma is in electronic design automation or the EDA industry. We
started out with what is known as a place-and-route or back-end tool, which
takes a net list description of an IC design and creates a sort of blueprint
that the foundries use to build the chip. That's what the company started out
with and that's what fueled our growth. That first product was called Blast
Fusion and was what made it possible for us to do an IPO in 2001. Subsequently,
we expanded our product line to include the entire implementation design flow.
Today, we are in the transition process of addressing from about $1.4 billion of
the market, EDA being approximately a $4 billion market total, to addressing
roughly around $2.8-$3.3 billion of the market.
The difference between Magma's and other implementation software providers' is
that ours is a very integrated system that is able to concurrently address
design problems. It enables a much more automated, much more predictable, and
much more productive design process for our customers. As a result, fewer
engineers are required to complete a design using the Magma flow than with any
of our competitors' flows. And that helps propel our customers to a better
return on investment, better margins on their chips, and with the area
reductions our software provides, we give them better silicon in terms of area
and performance metrics such as timing or power. That's what the company's focus
is. In the last few years, we have continued to deliver on a large number of
products and are in a cycle of launching a substantial amount of technology
between now and June of next year as well.
Tickers included in this excerpt: LAVA
For more information call (212) 952 7433. The
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