Consumer >> CEO Interviews >> February 3, 2015

Interview with the CEO and President: Celsius Holdings, Inc. (CELH)

David, Gerry
Gerry David is CEO of Celsius Holdings, Inc. He is a seasoned executive with 40 years’ experience in business with a focus on startup, turnaround and fast growth. Mr. David’s first 20 years in business was in the high-tech industry with companies such as IBM, Honeywell, Datapoint and GTE. Mr. David started his first company, a systems integration firm, when he was 26 years old and grew to offices in six states. The past 20 years, Mr. David focused on the consumer-product space, holding several senior management positions with companies such as HSN Direct, Vitarich Labs, Cyberwize, Oragenics and Life Science Technologies. Mr. David led the startup or turnaround of seven companies during his career. Mr. David attended Western Michigan University on a football scholarship. He enjoys cars and has attended the Indy 500 for the past 36 years with nine close friends from childhood. Profile
TWST: How did Celsius come about? 

Mr. David: Steve and Janice Haley were the Founders of the company, husband and wife, and they had this concept of a negative-calorie-type