9.3.02: Advertising & Marketing Issue
Two Analysts and top management from four sector firms examine the Advertising & Marketing sector in this 37 - page Special Focus - Advertising & Marketing Issue from The Wall Street Transcript.
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  1. Outlook for Advertising & Marketing Services - In an in-depth (12,300) words Analyst Roundtable, David Doft, an Executive Director & Senior Analyst at CIBC World Markets, and William Warmington Jr., a Director at SunTrust Robinson Humphrey, examine the outlook for the sector and share specific stock recommendations.
  2. CEO interviews (average 2,500 words). Top management of 4 - sector firms examine the outlook for their firm and the sector. Firms include:
    24/7 Real Media, Aptimus, Modem Media, Rainmaker Systems
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