Companies Presenting:
• Aventis
•
AICPA
• AT&T Corporation
• Brown Raysman Millstein Felder & Steiner
•
Brody Berman Associates
• Cargill
• CPA North America LLC
• Credit Suisse First Boston
• Fish & Richardson
• GE Commercial Finance
• Goodwin Procter
• IBM
• I/C/M/B Ocean Tomo
• Inflexion Point Strategy
• Intecap
• IP Innovations Financial Services
• ipCapital Group, Inc.
• Kenyon & Kenyon
• Microsoft
• Predictiv Standard & Poors Corporate Value Consulting
• Schulte Roth & Zabel
• ThinkFire
• Trenwith Valuation, LLC
• UTEK Corporation

Benefits of Attending:
• Differentiate the valuation
techniques of IP developed internally versus acquired IP
• Understand the proprietary of giving away IP to develop relationships
• Learn how to minimize tax liabilities on IP
• Gain insight into the merits of licensing IP from universities
• Assess the risks of accusations of patent infringement
• Listen to the dangers of trolls and countersuits
• Determine when sharing know-how is an intelligent business strategy
• Ascertain when IP strategy can be designed to increase market share
• Learn when IP strategy can be implemented to achieve wide profit margins
• Determine the impact of taking reserves for IP infringement
• Understand how your IP can disrupt a competitor’s strategy
• Gain insight in merits of a patent proliferation strategy
• Assess the optimum R&D-to-patent yield ratio
• Determine the merits of licensing exclusivity versus non-exclusivity
• Understand how intelligent management of IP adds to enterprise value
• Discern the risks of shareholder lawsuits for mismanaging IP

Intellectual Property is proving to be the primary driver of corporate earnings. According to some experts, over 75% of the market valuation of the S&P 500 is represented by intangible assets. However not all patents are valuable and intellectual property is often ill-managed.

• Fewer than 3% of patents generate royalty income.

• The Harvard Business Review reported that more than $1 trillion annually is wasted in patent assets. Failing to harness the power of IP is equally as negligent as failing to assign value to a company’s IP portfolio. For instance:

• Ernst & Young reports that patent licensing alone should soar from the $110 billion it generated in revenue in 2000 to $500 billion by 2015.

• Qualcomm has generated as much as $430 million in licensing revenue in recent quarters while IBM has consistently brought in between $1.5 and $2.0 billion annually in licensing royalties. 

Of course, mismanaging IP may lead to loss of patents, allegations of patent infringement and reserving enormous sums of money. For instance:

• Pfizer lost its patent for Viagra in China.

• Brody Berman Associates estimates that the average cost of patent litigation is $2.5 million.

• Research in Motion has reserved $100 million in view of its ongoing litigation.

Don’t miss this unique opportunity to listen to world-renowned authorities discuss a multitude of methods for deriving value from intellectual assets. Be sure to hear the best strategies for insulating your patent portfolio from legal challenges. Learn the ground-breaking techniques for valuing an IP portfolio.


Intellectual Property is a Primary Driver of Corporate
Value and Corporate America’s Achilles Heel

Today’s most powerful value driver of an enterprises’ growth lies in its intellectual property portfolio. As Alan Greenspan said, "the economic product of the United States has become predominantly conceptual." The ability to introduce innovative products, to secure better production methods, to become the sole provider of particular merchandise all emanates from securing intellectual property rights. Most institutional investors and corporate managers respect intellectual property as a legal construct. However, both Wall Street and Corporate America have failed to appreciate the value generatingability of IP. Thus, Corporate America has neglected to actively manage its IP portfolio and professional investors have been remiss in trying to assess the value of IP resident in the companies in which they invest. Savvy business and portfolio managers are beginning to appreciate the fact that IP is more than a legal claim on ingenuity. IP is becoming a revenue producing asset, a crucial ingredient in enhancing corporate brand equity and a weapon to attack competitors. However, IP portfolios may be devalued by reverse engineering and patent expirations. Also, asserting rights to IP is often a necessary, albeit dangerous, proposition as such assertions can boomerang in viscous countersuits. 

Don’t miss this unique opportunity to listen to leading IP professionals discuss best practices for managing,  defending and valuing intellectual property.

REGISTER TODAY AND SAVE $500.

I look forward to meeting you in New York City on January 27-28.

David Wanetick
Managing Director
The Wall Street Transcript & Gateway Reports


Conference Chairman:

To register call (212) 952-7400, ext. 126 • Email: naomi@twst.com
For speaking or sponsorship opportunities: Kathryn Pearson • 212.952.7400 ext 125 or
Kathryn@twst.com